As studio owners, we often focus on bringing in brand-new students through marketing and advertising efforts. However, one of the most overlooked strategies for increasing enrollment is reconnecting with past students who have previously attended but, for various reasons, didn’t return.

Many time...

As studio owners, parents, and entrepreneurs, we constantly juggle responsibilities, trying to balance our businesses, families, friendships, and personal well-being.

It’s easy to feel overwhelmed and even guilty when one area of life takes precedence over another.

We’ve been there, and we get ...

Why Investing in Yourself is the Key to Success

As business owners, leaders, and creatives, we often pour everything we have into our work, our families, and those around us. But how often do we stop and invest in ourselves?

The truth is, successful people don’t just focus on their businesses—th...

Growing your dance studio takes more than just great classes and passion—it requires strategy and persistence.

If you want to build a thriving dance program, especially for preschoolers, you need to master the three C’s: Consistency, Creating a Killer Offer, and Closing the Deal. These three pilla...

As studio owners, we wear many hats, but one of the most crucial roles we play is that of a leader.

Our team members are the backbone of our business, and how we lead them directly impacts our studio’s success.

Key Strategies For Leading a Motivated Team

Many studio owners struggle with getting ...

One of the most frequently debated topics in the dance studio industry is whether staff should be classified as contractors or employees. It’s a crucial distinction that can have significant legal and financial implications for your business.

While it may seem like a gray area, Australian regulati...

Understanding the Importance of Numbers

As a studio owner, it's important to become comfortable with numbers in running a studio. While creative aspects are the lifeblood of dance studios, understanding the financial side is crucial for long-term success.

It's time to shift your mindset from “I’m ...

Finding Your Lane and Superpower

As studio owners, it’s easy to get caught up in the noise around us, constantly comparing our studios to others.

It's important to emphasize the importance of staying in your own lane and discovering what makes your studio unique. It's about tuning out the distrac...

Rethinking the Old Ways

As studio owners, we can all get caught in the habit of doing things simply because "that's the way it’s always been done."

Whether it’s naming classes, organizing timetables, or planning rehearsals, we sometimes follow traditions that may no longer serve us—or our clients...

As a dance studio owner, your passion likely lies in the art of dance and the joy of teaching.

However, in today’s digital world, successfully running a studio also means mastering the art of marketing.

One of the most effective ways to market your studio is through benefit-driven marketing on s...